Iconic Hollywood Brand Celebrates Reign of Thick, Juicy Burgers with
Free Delivery on Postmates
LOS ANGELES--(BUSINESS WIRE)--
FAT(Fresh. Authentic. Tasty.) Brands Inc. (NASDAQ: FAT)
(“FAT Brands” or the “Company”), parent company of Fatburger,
The Last Great Hamburger Stand™, is proud to declare that its iconic
brand, Fatburger, will remain Fatburger. On March 27, the
brand announced its “official” rebrand as Skinnyburger in honor of April
Fools and the beloved bun-less menu item. To celebrate the grand return
of Fatburger, all delivery via Postmates will be free one-day
only, April 2. Further, all delivery and online platforms will return to
the classic Fatburger theme.
Hollywood's iconic Fatburger is best known for its mouthwatering,
juicy burgers made famous by founder Lovie Yancey in Los Angeles more
than 70 years ago. Each burger is made-to-order with traditional
toppings along with delicious add-ons including bacon, egg, chili, and
onion rings. In addition to their iconic burgers, Fatburger offersperfectly crisp fries and hand-scooped milkshakes.
“We are indebted to our fans for so passionately joining in on the joke
this past week. Reactions to our announcement were strong, and we had a
lot of fun,” said Thayer Wiederhorn, Chief Marketing Officer of FAT
Brands.“Fatburger loyalty runs deep for a simple reason -
our food is delicious, and we've made it the same way since Lovie Yancey
back in the forties. That won't change anytime soon.”
For more information or to find a Fatburger near you, please
visit www.fatburger.com.
Fresh. Authentic. Tasty. Brands
FAT Brands (NASDAQ: FAT) is a leading global franchising company that
strategically acquires, markets and develops fast casual and casual
dining restaurant concepts around the world. The Company currently owns
seven restaurant brands, Fatburger, Buffalo’s Cafe, Buffalo’s Express,
Hurricane Grill & Wings, Yalla Mediterranean and Ponderosa and Bonanza
Steakhouses, that have over 300 locations open and more than 200 under
development around the world.
About Fatburger
An all-American, Hollywood favorite, Fatburger is a fast-casual
restaurant serving big, juicy, tasty burgers and grilled and crispy
chicken offerings, crafted specifically to each customer’s liking. With
a legacy spanning 70 years, Fatburger’s extraordinary quality and
taste inspire fierce loyalty amongst its fan base, which includes a
number of A-list celebrities and athletes. Featuring a contemporary
design and ambiance, Fatburger offers an unparalleled dining
experience, demonstrating the same dedication to serving gourmet,
homemade, custom-built burgers as it has since 1952 – The Last Great
Hamburger Stand™.
Safe Harbor Statement
This news release may contain "forward-looking" statements. These
forward-looking statements are only predictions and are subject to
certain risks, uncertainties and assumptions that could cause actual
results to differ from those in the forward looking-statements.
Potential risks and uncertainties include such factors as uncertainty of
consumer demand for the Company's products, as well as additional risks
and uncertainties that are identified and described in Company's SEC
reports. Actual results may differ materially from the forward-looking
statements in this press release. Statements made herein are as of the
date of this press release and should not be relied upon as of any
subsequent date. The Company does not undertake, and it specifically
disclaims, any obligation to update any forward-looking statements to
reflect occurrences, developments, events or circumstances after the
date of such statement.
View source version on businesswire.com:
https://www.businesswire.com/news/home/20190401005105/en/
MEDIA CONTACT:
Liz Duggan / Rebecca Campbell
eduggan@konnectagency.com
rcampbell@konnectagency.com
www.konnectagency.com
INVESTOR
CONTACT:
Alexis Tessier
IR-FATBrands@icrinc.com
Vivian
Cervantes
Vivian@pcgadvisory.com
Source: FAT Brands Inc.